4 New SEO Tips You May Not Know
Search engine optimization is an ever changing creature. What is working today may not be what gets your website a page one ranking. It is important for business owners to keep up with the current trends in SEO if they want to be competitive in the online market. If you have found that you’re doing all the same things that you did a couple of years ago and your company’s website has been falling in the ranking that’s probably because you’re not keeping up with the trends of today. The following are 4 new SEO tips you may not know.
Remember how you would buy hundred of articles that were rewritten five times and then spun just to get your keyword flooded for Google? Yeah, those days are over and long gone. Today, having a bunch of meaningless articles plugging your keyword no longer works and can actually hurt your SEO plan. Google and other search engines are now looking for quality articles that actually don’t blast your keywords or over use them. It is important that your article marketing campaign contains good quality writing that offers a clear message for the readers.
It is also important to keep the keyword density down to no more than three percent saturation. Anything more than that is not being used by search engines so you’ll just be wasting your time or money on articles. The keywords also need to go into the article organically, it should never seem forced and the sentences as well as the entire article need to make sense.
Social Media and SEO
What is the hottest trend in SEO and online marketing is using social media sites to promote companies. The more likes you get on your Facebook page and posts and the more followers and shares you get on Twitter can help to raise your search engine ranking. This is a free and easy way to ensure that you’re getting the most out of your marketing plan. Social media doesn’t only boost your SEO but they also are effective tools to drive more traffic to your website.
Take Advantage of YouTube
YouTube is the hottest of all the video sharing websites on the internet today. Companies that are attempting to boost their SEO ranking can do so by uploading videos to this site and then getting people to watch the videos. The more likes and views you have on your videos the better the results are for your site for search engine ranking. You can also use your social media sites to promote your YouTube videos so your customers know where to find them.
SEO is an important part of online marketing and it needs to be used by both large and small companies. The fact is that the criteria for SEO is ever changing so businesses need to keep up with the latest trends like using social media sites to market their products or posting videos on YouTube. Finally, make sure your article marketing campaign is based on quality articles rather than blasting your website with spun articles that have no value.