Archive for the ‘Social Media’ Category

If you want to learn how you can build better, strong links back to your Web site, Twitter is a great place to start. There are a lot of ways that businesses can benefit from Twitter and other similar social networking sites and you may have heard of this before. Link building is one way you can use Twitter to your advantage as a business.

Tweets are limited to 140 characters which means it’s important to “get down to business” and many people find it an easy and useful way to send messages and share links with others. If you read an interesting story, post a new blog or launch a new Web site, you can use Twitter to easily spread the news. Since the character limit is low on Twitter, users are often forced to convey their message through links instead and URL shorteners also exist to help you get more message in with your link.

You can also make your messages “retweetable” by keeping them below 120 characters and even asking people to please retweet (plz RT) for you. When you post something interesting, fun or entertaining, you can bet that it will be retweeted by at least some of your users. This means that the message goes out to their followers as well as to your following. This greatly increases the chances of people seeing and clicking on your links.

One of the main benefits to Twitter link building is that most of the clicks you receive through this method will be relevant to your network or niche. The chances are in your favor that the people who are visiting are interested in your topic or niche already. This means better, higher quality links and better conversions as well.

Just remember that if you want to make the most of Twitter, you need to do more than just blatant self-promotion. When you are a valued member of the community, you are much more likely to get clicks and visits to your links. You will also have more users passing along your links and when you provide links of value, people will be more likely to pass them on, increasing your exposure.

You can add “Tweet this” icons and links to your Web pages and blog posts which will encourage Twitter users who read your pages to forward them on to other people. This can be a great way to get your link around even more. If you’re willing to put in the effort, using Twitter for maximum exposure of link building is a great process that can get your Web site noticed by thousands and thousands of Web users.

If you have a website, you’re like millions of other people who want to bring more traffic to their sites. You may be wondering just how you can do that or how you can do it for free. Not everyone has the budget to spend on paid advertising and even for those who do, sometimes free targeted traffic is even better.

Here are 5 great ways to bring free targeted traffic to your website:

1.       Use article marketing successfully- This is a free way of getting your links out there to people who are already interested in what you have to offer. The best part is that it is really easy because anyone who is an expert on something can write articles about it.

2.       Have a free giveaway- Create or find something you can give away for free such as an eBook, course or program on your website. Everyone loves something for free and this will really bring in the visitors. It will help create word of mouth advertising for your company.

3.       Create a social media sensation- Using social media to increase traffic to your website is not about spamming your links in as many places as possible. In fact, it’s quite the opposite as you want to be able to build a reputable online presence with useful information that people will want to come to and tell their friends about.

4.       Use forum marketing. There are many great forums on the Internet and like article marketing, this is a free and effective method of getting traffic to your site. Just be sure you don’t spam or used cheap or tricky tactics to try to get clicks.

5.       Create a buzz. When you “go viral”, it means that people are talking about you, your product or your service. This can be done by creating a buzz that gets people talking online. All of this talking translates to traffic to your site by people who are interested in what you have to offer.

Now that you know these great free ways to bring traffic to your website, you can get started today. It only takes an investment of your time to get the traffic you need and want. It’s important to also understand that these techniques are going to bring you traffic that is actually targeted to your niche and topic so you’re already a step ahead when you get these visitors.

If you need professional assistance to bring more traffic to your website, SEOdriven a Miami SEO Company can provide you with the right combination of targeted traffic at an affordable price. Contact us today to receive a Free Professional Advice 1-866-717-5646

Marketing with Social Media: Be Sincere

Sunday, October 18th, 2009

When using social media marketing, one of the most important things you can keep in mind is the importance of being sincere. When you come across as fake or as a spammer, no one is going to be interested in anything you might have to offer them.

In recent years, Internet marketing has replaced most conventional marketing techniques and has become a very effective way of getting the buzz going about your product, service or business. Businesses of all sizes and types are learning to leverage the powerful medium of the Internet to deliver the results that need and want.

One of these tools found online is social media and social media marketing is growing at a rapid rate. However, just like all things in business that become trendy, many people are doing it the wrong way. Promoting your business or website through sites like Twitter, Facebook, MySpace, Linkedin and more is a great way to get the word out about who you are but when you do it incorrectly, it can be worse than not doing it at all.

Social media marketing is a great way to build a brand but you need to be sincere or you will create the wrong image of your brand or company name. So many well-meaning business people sign up for all of these accounts and then spam anyone or everyone who might have an interest in their niche. Sometimes they just spam everyone.

This is the kiss of death in social media today. No one wants to be spammed. No one wants to befriend a bot on a social networking site. No one wants to feel like you are shoving your advertising down their virtual throats.

This is where the real skill and tact comes in for social media marketing. First, you must be sincere in your attempts to connect with people and your desire to build these social networks around your company. If you can’t spare the time to do so or your network becomes so large you can’t manage it alone, you’re better off hiring someone to help but be sure it’s done the right way.

There are many “programs” out there that promise you 1,000’s of followers on Twitter, automatic updating to Facebook and more but not only are some dangerous scams to get your account information, most are just another form of spam or botting.

People go to social networking sites to connect with real people; not to be spammed by automated messages and friend invitations. While it can help you save time to automate some tasks, it should never come across to your connections that there is not still a real person behind the account name. If it does, you’ve lost them for good.

Traffic generated from social media is natural which makes it much more effective. If you pay your cards right and you’re sincere with your social media marketing, the results will be tremendous.

SEOdriven.com is an internet marketing and Miami Search Engine Optimization Company that specializes on Social Media Marketing. Contact us to receive a Free Consultation

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