Four SEO Tips for Beginners
SEO can be confusing for new website owners as it does have many aspects that must be in place in order to have any success at all. Professionals spend years learning all the ins and outs of SEO and it can be time consuming keeping up with all the changes that are made each year. Not to mention that there are literally thousands of different tips and tricks articles on the internet that all offer different advice and claim to have all the secrets when it is all just the same old rehashed information. So how is a beginner to learn about SEO when it is so complicated? The following are four genuine tips for beginners that will get you going in the right direction.
It Takes Time to Get a Google Presence
Any expert or SEO company that promises immediate results from Google is just plain lying to you. It takes time to get a Google presence and you have to everything correctly in order to even make it to a top five page ranking. There is so much competition on the internet today from businesses that have been in place for years and who have their SEO strategies down pat. It can be difficult to get a new website to a page one standing immediately so remember to have patience and to keep working at it your SEO efforts and you can knock out some of the old timers.
You Need Great Copy on Your Site
Again, anyone who tells you that you do not need copywriting anymore as search engines do not require it as much are not being direct with you. While the type of copywriting that is now acceptable has changed dramatically over the past few years, it is still vital to any SEO effort. What has changed is the quality of the content over the quantity of the content. Keyword heavy spun articles are no longer acceptable and have been replaced with informational and interesting articles that your website visitors want to read.
Don’t Forget Locals
While you do want to get new customers through your SEO efforts from all over the country and possibly even the world, you have to remember that you also want to get local customers as well. This means you need your SEO efforts to be localized as well through GEO tags in your social media and promotional efforts. Your local customers will also give you good reviews on sites like Yelp and other review sites so make sure that you are also taking care of your local base while expanding your customer base.
Don’t Stop Working at It
No matter how difficult it gets, you cannot stop working on your SEO efforts. Once you give up all the hard work you have put in will be for nothing. Remember, it takes time to see the results of your efforts and again, as stated before, it will not happen overnight. Believe that if you continue working your efforts will be rewarded.
When it comes to SEO for beginners it can be complicated and a little bit frightening. Just remember that everything you do is to the betterment of your website search engine ranking and this takes time.