SEO Case Study - Universe Language Solutions

Universe Language Solutions is an internationally recognized simultaneous interpretation and translations firm. They specialize in bringing down language barriers for individuals and companies thru state of the art interpreting equipment as well as experienced and talented staff that utilize their skills to interpret real-time in many different languages spoken around the globe. Their excellent reputation in the field has taken them to serve public figures in addition to highly ranked government officials from many countries in conferences, seminars, trade shows, sales meetings, legal settings among others.

Client URL: http://www.UniverseLanguage.com
Industry: Simultaneous Interpreting
Services Provided: SEO Friendly Web Design & Organic SEO

Partial Keyword List

Keywords	Google	Yahoo	Bing
Simultaneous Translation	2	1	1
Interpreting Equipment	2	1	1
Simultaneous Interpretation	3	3	3

*rankings as of 06-01-11

Project Objectives

Universe Language was needed of a complete website re-design from the ground up but wanted to do it right from the start that's when they hired SEOdriven to get the job done. After our first meeting we outlined the project objectives which are the following:

Attractive and SEO friendly new web site design featuring Flash components
Develop a sales funnel to increase lead generation
Achieve Top 10 rankings for desired list of keywords in Google Yahoo and MSN Bing
Create keyword rich content appealing to humans and search spiders
Implement and Manage a Pay per Click campaign in Google Adwords

SEO Strategies Utilized

Competitive analysis
In-depth key phrase analysis
SEO Copywriting - Content development
On-Page Optimization (Full Site)
Industry related link building campaign (authoritative link building)
Social media optimization
Paid and free directory submissions
Manual search engine submissions
PPC account optimization
Detailed monthly reporting

Overall Results

95% of keywords are in the Top 10 of Google Yahoo and Bing
600% Increase in organic traffic through the search engines
Over 500% increase in sales from organic and ppc online marketing campaigns
Work in progress: SEO and PPC campaign maintenance