How SEO Writers Can Get Better Results on Google
There are certain requirements that Google or any search engine looks for in order to establish a brand or an author in any community. Googlebots or little programs that look for and index content on a site can be attracted if you offer them the right bait. SEO writers need to know what to use to get the bots to notice them. The following are ways SEO writers can get better results on Google.
Post an Author Website That is SEO Friendly
You need to have an author website that offers your readers quality content that will attract the bots. It is important to make your site SEO friendly so that the crawler can find the H1 and H2 tags in the page. Your name needs to be in the H1 tag for the most optimization. You also want to use keywords that explain that you are an author for the indexing.
Keep Content Fresh
You should update your personal website frequently to keep your content fresh so your readers keep coming back. Those little bots are also more likely to come back if you have fresh content and they do keep up with how often you update your site. There is more reliability with a site that always offers fresh content than one that is stagnant.
Use Your Social Media
Unless you’ve been living under a rock then you know that your SEO requires you to use your social media. Your visibility is greatly increased by having your name all over social media sites as this aids in indexing your name. This again is important to the Googlebots who are searching out instances of your name on social media sites. You need to be an active participant too. Regular posts and tweets are tantamount but you also need to have shares, retweets and likes to really get the bots’ notice.
Create Your Own Blog
Plain old blog posts are one of the best ways to get better results from Google. These really get your name out to the rest of the internet world. It doesn’t really matter what your subject is as long as it’s something that you know or something that you are passionate about. There are two reasons for this, first, you have to know what you’re writing about or your readers will let you know it. And second, you can engage your readers more by writing about something that makes you happy and excites you.
Writers are always so busy on their projects that they can sometimes forget to take care of their own brand. In order to get great SEO results, writers need to do the same things as other businesses when attempting to get better search rankings on Google. Make sure that you have a website and that it’s SEO friendly. Keep the content on your website fresh so the Googlebots and your visitors have something new to read. And every writer should also use social media and write a blog that they can use to increase their online presence.